Bachelor of Fine Arts from Kutztown University in Communication Design, 2018.
Email
taylorvankooten@gmail.com
Phone
Please email me for phone #
Hi! I’m Taylor and I’m a creative storyteller, and I am passionate about using my skills in graphic design and beyond to make the world a more innovative and creative place. Over the past eight years of my professional career, I have held many different design roles that have broadened my skillset to include editorial art direction, package design, website design and dev, photography and photo editing, social media content creation and video editing, brand development and logo design, email marketing design and so much more.
Currently, I am the Creative Brand Manager at Original X Productions. Original X Productions are the operators of premiere worldwide location-based entertainment experiences including The FRIENDS™ Experience, Hershey Super Sweet Adventure, The Office Experience, and Harry Potter: Magic at Play. As Creative Brand Manager, I champion the creative direction and design of the marketing initiatives for OGX’s experiences across various channels, including advertising, social media, websites, signage and other marketing assets.
I help creative teams figure out how to use design to effectively problem solve and drive real results. My design work always adapts to the medium and audience insight, focusing on the importance of 360 design across all different mediums to drive the success of campaigns. My portfolio speaks to my ability to deliver visual messages effectively through typography, strategic insight, and up-to-date knowledge on design trends. I am strong willed and passionate about each project I work on.
Areas of Expertise
Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere Pro, XD, After Effects, Lightroom)
Branding + logo design
Frontend web development HTML, CSS & Javascript
Website + UX design
Photography + photo editing
Video Editing - Premiere Pro + After Effects
Social media content creation
Editorial design - features + covers
Art direction of photo shoots
Product + Food styling for photo shoots
Email marketing design
Print & digital advertising design
Creative project management